The SEE scheme is pro-business and pro-profit. Simultaneously, it is fundamentally pro-people and pro-planet.

Participation is a serious commitment. It is also a journey that requires a particular mindset. It is for businesses that:

• are open and honest and value trust and integrity;
• live by their values;
• accept responsibility for their actions and impacts;
• can publicly justify what they do;
• take every opportunity to maximise their positive Social, Environmental and Ethical (SEE) impacts and to minimise negative SEE impacts;
• are committed to transparency and accountability as a means of driving improvement in business practice, year on year.